Safekids Staff

Melissa Wilson | Director

Melissa is an experienced health sector leader who most recently led the Child Cancer Network and who established and is chairing the Littlemore Foundation. Melissa has an allied health background and has just completed a Master’s in Health Leadership at the University of Auckland.

She says she finds herself humbled by the passion and commitment she continually finds in the injury prevention sector, “and it’s particularly strong in this team, who have knitted together rapidly. We’re very fortunate to have found one another.”


Moses Alatini | Policy Analyst

Moses (Mou) trained in Political Studies and on graduation developed his analytical skills over more than three years working with Statistics NZ. His expertise has deepened in a decade dedicated to Safekids Aotearoa. Moses has become the go-to man for all things relating to injury prevention outside of the clinicians’ domain. He also has community outreach strings to his bow and in this utilises his  Tongan heritage to add value to Safekids’ Pasifika engagement. 

Mou is a committed husband and, with wife Mele, proud parent to two school-age sons. Mou says, “working at Safekids has been great. Advocating for policy or regulation change that will benefit the safety of kids at home, on the road or at play is reward in itself!”

Emmeline Croft | Community Engagement Advisor

Emmeline (Ngāti Hine) is a law graduate who has applied her talents in the mental health sector, where she has developed excellent writing and brand management skills. Emmeline also has experience navigating co-design processes in mental health sector community engagement to produce Māori and Pasifika responsiveness strategies, most recently with the Changing Minds Organisation. She’s motivated to work in a team with strong kaupapa Māori values and this led her to Safekids Aotearoa.



Mark Fenwick | Communications Manager

Mark brings with him many years’ experience steering and navigating broadcast and print communications in central, local government and DHBs. He’s experienced in developing and translating communications and marketing ideas into action to engage the support of diverse public and private groups. Immediately prior to this role he was in Auckland DHB’s corporate communications team and leading a social-marketing behaviour change project with NGO sexual health service  providers in Auckland.

Mark’s a committed husband to wife Alexandra and with her, a proud parent to three adult sons. “Just want to do my bit for others, that’s why I’m here. And the ‘ounce of prevention’s better than a ton of cure’ opportunity really inspires,” he says.

Mareta Hunt | Strategic Advisor

Mareta (Ngāi Tūhoe, Ngati Awa me Ngati Maniapoto) brings a strong Māori influence and perspective to the table. Her strengths are in developing insights on equity, advocacy and in seeking the voice of the patient and community. She has networks across both Māori and Pasifika communities – both personal and professional. Mareta is fluent in Te Reo Māori and has utilised that extensively in her  career and recent role as senior Māori cultural advisor with Counties Manukau Health.

Mareta says the key to her motivation and success in life are her “four beautiful daughters - I strive to be the best that I can be living out the values of my faith, language and culture.”

Bridget Carlson | Digital Co-ordinator

Bridget has joined the team as our new Digital Co-ordinator, and will manage the development and implementation of Safekids’ digital marketing strategy.

Bridget was born and raised in Muriwai Beach & Tauranga. Before joining Safekids, she worked for Air New Zealand and Hutt City Council.
“Our tamariki are our greatest treasure, and I feel so privileged to have the opportunity to serve my community through Safekids’ unintentional injury prevention messaging. Working with such a knowledgeable and passionate team is empowering, and I hope to be able to share their vast knowledge with our Safekids whānau around Aotearoa”. "He taonga te mokopuna, kia whāngaia, kia tipu, kia rea. A child is a treasure, to be nurtured, to grow, to flourish".

Nathaniel Alexander Pua | Digital Content Producer

Nat has worked with us for a while but has recently joined the main team as a Digital Content Creator.

Prior to joining Safekids, Nat worked for a Pacific Island Sexual Health Education organisation for 11 years working in schools, churches and private training establishments using drama and music to promote messages of wellbeing. He went on to work as a Primary School Teacher for seven years in South Auckland before joining Safekids to make digital content. He's always worked as a musician on the weekends and evenings as well as running a couple of YouTube channels with his family. "I love that I am able to be creative and use my experience for the safety of our tamariki and families. I love that Safekids is genuinely family-centred and values-based. They continue to do amazing work with whānau and I'm privileged to be a part of the team."

Susie Tearapo Kite | Community Programme Co-ordinator

Susie is our new Community Programme Co-ordinator, so she will be working to support the Community Engagement Advisors with Home Safety Programmes.

Before joining us, Susie worked for Internal Affairs for 12 years as a Citizenship Officer and she has served communities in various other roles from the Manukau office. "I'm excited to learn more and continue to serve our communities. I have four children of my own and after seeing the statistics of unintentional injuries to our tamariki, I wanted to help. I'm motivated to help our most vulnerable communities and I'm glad to be on the Safekids Aotearoa team."


Lora Waqabitu | Community Engagement Advisor

Lora has joined us as our new Community Engagement Advisor and will work on building relationships with community providers.

Before joining Safekids, Lora was a Youth Programmes Specialist, where she worked closely with young women in high schools and their communities. She was also selected as a delegate of "Young Pacific Leaders 2019" where she represented Fiji and Aotearoa.
Currently she is the President of the West Auckland PACIFICA Branch, which helps serve Pacific women, their families and our communities.

"The work we do is always to benefit the communities and families we serve, and that is the whole of Aotearoa. It is based on facts and data presented in a way that connects with all people. I feel so blessed to be able to be part of a team that works to create change in unintentional injuries especially for our most vulnerable communities." “Ko ira na luveda era i yau tale ena noda tikotiko ” – Our children are the most precious in our community.

Zainab Baba | Social Media & Administration Assistant

Zainab joined us at the beginning of 2019 as a Social Media and Administration Assistant. Her role involves assisting with social media and marketing, administrative tasks, as well as working on our website alongside Mark. Zainab is also a third year Law & Arts student at the University of Auckland and is particularly interested in humanitarian law and the law of war and conflict.

"I admire the values that Safekids holds and am proud to be part of such a dedicated team working towards an extremely important cause for Aotearoa."